Problems and Prospects of Women Entrepreneurship | Original Article

ABSTRACT:

ABSTRACT

Pandit Jawaharlal Lal Nehru has remarked “When women move forward, the family moves, the village moves and then ultimately the Nation moves forward.” Women are one of the most relevant untapped resources if we talk about entrepreneurship. Entrepreneur is an individual who takes risk and starts something new. Entrepreneurship is the key to India’s development. It is very important as it utilized local resources, employment and rural development. This paper represents basics about women entrepreneurs. In today’s world, women entrepreneurs are playing very vital role and they have to become important part of the global business environment and it’s really important for the sustained economic development and social progress. Main reasons for women to put their views into action. Women constitute around half of the world population. So is in India also. They are, therefore, regarded as the better half of the society. In traditional societies, they were restrained within the four walls of their houses performing household activities. In modern societies, they have come out of the four walls to participate in all the activities. Women entrepreneurs may be defined as a woman or group of women who initiate, organize and run a business enterprise. We all understand that economic development of the today’s woman is crucial for economic development of any country specially a country like India. The dependency on service sector has created many entrepreneurial opportunities for women that they can utilize to enhance their social standing and reputation .In this paper, an attempt has been made to study the opportunities and challenges related with entrepreneurship that the woman of our country faces in the present times.